Understanding The Memecoin Craze: Why Are Traders Betting Big On Small Projects?

2 min read

Memecoin Madness

Late 2024 and early 2025 have already seen a wave of the most insane stories to ever come out of the crypto industry, at least in recent memory. From the Argentina memecoin disaster nearly resulting in the impeachment of the country’s president, to the meteoric rise and catastrophic collapse of Pump.fun, a platform designed with the express purpose of facilitating pump-and-dump schemes live on stream, we are very firmly in the deep end when it comes to memecoin madness. Those who remember the halcyon days of 2023 are out there clutching their heads and wondering where we went wrong.

For an in-depth look behind the trend, visit https://moralis.com/blog/survey-majority-of-traders-are-betting-on-memecoins-and-profiting

The most baffling part of this whole thing is probably the fact that memecoins are, well… profitable! If you know what you’re doing, you can make a tidy sum off of newly launched coins, and in fact many day traders are doing exactly that as we speak.

But before we dive into that, let’s slow down. What is driving this renaissance? And where are we headed from here? Today, we take a look at some new reporting from crypto outlet Moralis, and get to the bottom of exactly what is going on here.

Fuel On The Fire

As we just discussed, 2025 has already been a peculiar year for crypto markets, though a generally positive one as Federal policy changes have invited new investment in the asset class. While major names in the industry like Bitcoin have certainly enjoyed a noticeable bump following these changes, memecoins have found a home as a staple among daytraders and those looking to invest heavily in short-term markets.

One would be remiss to suggest that the memecoin boom is an organic phenomenon; figures like Elon Musk have repeatedly gone out of their way to throw their weight behind the market, to great effect. However, as Moralis reports, there may be more to the phenomenon than hype-driven investment.

Winners, And Losers

As they demonstrate in a new report, the majority of those who trade memecoins—nearly 55%—have made money as a result of their efforts. A plurality of those who made money, Moralis goes on to show, were able to make over $1000; roughly 25% were even able to exceed $10,000 in profit.

The news is not all good, however; Moralis found that those who tend to lose in the memecoin game are losing, on average, hundreds or even thousands of dollars, representative of the kind of casual hype-driven trading that analysts now see as being particularly widespread in 2025.

The Side Gig To End All Side Gigs

Indeed, the statistics suggest that the trend is largely driven by those with much larger crypto portfolios who are betting on memecoins as a supplemental, short-term form of investing. A significant portion of those surveyed even suggested that they were investing for no reason other than their own entertainment, fueling the phenomenon with profits generated by larger assets in their portfolios. After all, what’s wrong with that?

Will It Last?

Whether or not this momentum will continue is a tricky question. Moralis shows us that many of the traders who once relied on memecoins to supplement their gains are now stepping away as larger projects gain renewed traction. Many prominent voices are suggesting that this may be the end for the memecoin, but then again, we all said that after $DOGE crashed, and we were wrong then, too…

More From Moralis

As this trend evolves, Moralis has stated that they will continue to monitor the situation and provide updates on the state of the industry. Their full coverage of the present state of the memecoin market, as well as a wide range of resources for crypto traders at large, can be found at the link below.

Read the full report on the state of the memecoin industry at https://moralis.com/blog/survey-majority-of-traders-are-betting-on-memecoins-and-profiting

Disclaimer: The information provided on this page does not constitute investment advice, financial advice, trading advice, or any other sort of advice and it should not be treated as such. This content is the opinion of a third party and this site does not recommend that any specific cryptocurrency should be bought, sold, or held, or that any crypto investment should be made. The Crypto market is high risk, with high-risk and unproven projects. Readers should do their own research and consult a professional financial advisor before making any investment decisions.

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